Customer Experience Study 2013

Customer Experience Study 2013

By Hans-J. Agnischock, Ari Oest & Marcel Bongard

  • Release Date : 2013-04-16
  • Genre : Marketing & Sales
  • FIle Size : 39.01 MB
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Customer Experience Study 2013 We come across social media ever more often. Facebook & Co. have become common tools in everyday life. On innumerable platforms, forums and blogs, consumers exchange the experience they made with the services of their banks and insurance companies. We consider social media as a major change in communication behaviors and interpersonal relations, but also in the daily business.